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Renfert USA Resource Center


July 2025 Featured Instruments:

Renfert Brushes & Trays

See below for our July promotion!



Renfert USA Dealer Information

Everything you need to know!

Product Overview:

Renfert brushes and mixing trays are meticulously engineered to meet the diverse needs of dental technicians and ceramists. We offer a complete line of brushes - from traditional Kolinsky red sable brushes to our new EVO synthetic series, you’ll find a brush that fits your technique, your material, and your workflow. They are all built for Ceramics, Waxing, and Composites with multiple tip sizes and shapes ensure you have the right tool for the job.

Natural Brushes: 
Crafted using hand-selected sable bristles, these brushes are designed to meet the needs of even the most discerning dental professionals for unmatched elasticity, smooth layering, and fluid handling of ceramic material.

Synthetic Brushes:

Developed to provide the feel and handling of natural hair with greater resilience and durability, these brushes are ideal for modern dental labs. Our Evo brushes feature advanced synthetic fibers that retain shape and deliver precision with every use - just like natural hair.


Evo: Bionic Hair Brushes

Product Overview:

Designed for technicians who want consistency and durability. Our Bionic Hair technology combines all the advantages of synthetic and natural hair brushes and impresses with an exceptionally long service life. Optimal moisture absorption and the special chemical composition of the fibers enable superb layering results.


Key Features:

  • Moisture retention like natural hair
  • Lightweight design
  • Full contour and micro layering
  • Long-lasting
  • 0% animal products
  • Brush tip refills
     

Renfert Brushes & Trays are designed to cater to a wide range of professionals in the dental industry. The primary target audiences include:

Dental Technicians: From layering ceramics to staining and glazing, Renfert brushes support technical excellence at every stage of production.


Ceramists: For users who demand feel, finesse, and fine detail. EVO and Kolinsky brushes both offer tactile precision.

Dental Laboratories: Modern dental labs need durable and reliable tools to maintain efficiency and productivity. Renfert's synthetic brushes and mixing trays are designed to meet these demands, offering resilience and ease of use.

Dental Schools and Training Centers: Educational institutions that train future dental professionals can rely on Renfert's products to provide students with the best tools for learning and practice.

Key Selling Points for Renfert's Brushes & Trays

  • EVO: Synthetic that Feels Natural: Renfert EVO brushes combine ultra-fine synthetic fibers with responsive flexibility for a brush that mimics natural sable—with added durability and easy cleaning. Replaceable tips are available for the lay:art and Genius lines.
  • High-Quality Materials: Renfert brushes are crafted using the finest natural hair and high-grade synthetic materials, ensuring durability and excellent performance.
  • Tried and Trusted Quality: Backed by Renfert’s 100-year legacy of German engineering, our brushes are trusted by technicians around the world.
  • Comprehensive Solutions: Renfert's mixing trays are made from top-quality materials and are designed to work seamlessly with our brushes, providing a complete solution for dental technicians and ceramists.
  • Versatility: Renfert offers a range of brushes, including the Ceramicus, Takanishi, lay:art and Genius models, each tailored to specific needs and preferences. The evo (bionic hair) lineup includes lay:art, kolinsky and genius models.

Marketing & Sales Assets

Renfert provides comprehensive flyers that highlight the features and benefits of their brushes and trays. These flyers include information on both natural and synthetic brushes.

Download Content

YouTube Videos

Explore our library of videos of brushes and trays designed to support your sales conversations and customer education.

Watch Our Videos

Warranty & Service Info

Downloadable warranty & service documents and contact information so that we can assist you and your customers quickly and efficiently

Get Support Docs


How We're Driving Marketing

  • Email Marketing: We're executing bi-weekly email blasts to our dealer contact lists and newsletter subscribers with staining & glazing content like best practices, KOL reviews and success stories.
  • Paid Advertising: We have a fully-built META Ads account with ready-to-launch campaigns, targeted audiences, and high-performing creatives. Currently, we do not have a budget established, but we're ready as soon as a collaborative opportunities arises!
  • Online Promotions: We will be coordinating limited time, dealer promotions offering 20% off our brushes and mixing trays. Please reach out to us if you are interested!
  • Partnerships & Collaborations: We're ready to develop co-branded emails, print campaigns, drop ship inserts and joint social media product spotlights.

We're offering 20% off!

July Dealer Promotion: 20% Off All Renfert Brushes & Trays


For the month of July, Renfert is offering a 20% discount on all brushes and trays—an excellent opportunity for dealers to run a featured sales promotion. Renfert USA will actively support participating dealers with ready-to-use sales and marketing assets to help drive visibility and boost engagement.

Dealers interested in participating should coordinate with the Renfert USA marketing team to get started. Don’t miss this chance to promote two of Renfert’s most trusted product categories with full support from our team!

Our Brushes and Mixing Trays

Grow With Us:
​Renfert's Marketing Support

Product Flyers

Quickly communicate key product benefits, features, and offers in a visually appealing format. 

  • Co-brand our product flyers with your logo
  • Customize with your item numbers, contact info and sales terms

Digital Banners

Grab attention, highlight key promotions or products, and drive traffic to specific pages—helping convert visitors into customers

  • Professionally designed visuals and messaging you don’t need to create from scratch
  • Leverage campaigns to drive traffic and boost sales

Social Media Campaigns

A collaborative marketing opportunity designed to boost visibility and engagement for both our brand and yours. 

  • Let us help craft content with strategic posting schedules and campaign support tailored to your customers.
  • A simple and impactful way to enhance your online presence while highlighting the Renfert products you sell

Email Marketing

Email marketing remains one of the most effective tools for driving engagement, boosting sales, and nurturing customer relationships. 

  • Collaborate with Renfert for an e-blast and we'll design, create and package in .html format to easily send using your regular email communication program.
  • Promote complementary products and exclusive Renfert deals to your potential and existing customers.

Promotional Offers

We’ll provide you with a professionally designed flyer featuring a focused product offer. You’ll get ready-to-use content that’s tailored to drive customer interest, create urgency, and support your marketing efforts.

  • Save time—flyers are fully designed and ready to share.
  • Align with our broader marketing efforts for even more visibility

Shipment Inserts

Including informational or promotional product cards in outgoing shipments is a simple yet powerful way to enhance customer engagement and drive additional sale.

  • Let us design and print! Co-branded with your logo and linked to your website via QR codes
  • Low production cost with high visibility to promotional products—no extra shipping needed

Get Started with Renfert USA!

We’re here to support your success with meaningful, ready-to-use marketing assets. If you're ready to grow together and take advantage of these opportunities, get in touch with us — we’d love to help bring your next campaign to life.

Get In Touch!